ADOBE BUILD
the ultimate website builder
the ultimate website builder
the ultimate website builder
user & market research
user & market research
personas
personas
marketing campaigns
marketing campaigns
working within personas
working within personas
develop a business proposal for Adobe, to help them expand
develop a business proposal for Adobe, to help them expand
the context
the context
*This project required designing a product within a brand's existing portfolio. Adobe was not engaged in any consultancy or collaborative capacity with this project, and the outcome is in no way endorsed by them. Any publicity is limited to personal and academic use.
Adobe Build is a website building platform with a built-in, AI-enabled analytics tool.
*This project required designing a product within a brand's existing portfolio. Adobe was not engaged in any consultancy or collaborative capacity with this project, and the outcome is in no way endorsed by them. Any publicity is limited to personal and academic use.
Adobe Build is a website building platform with a built-in, AI-enabled analytics tool.
personas
personas
Personas were created to help foster empathy with the user throughout the design process. It guided our design decisions to align closely with actual user needs and expectations. By making user characteristics more tangible, personas helped our team focus throughout the project lifecycle.
Personas were created to help foster empathy with the user throughout the design process. It guided our design decisions to align closely with actual user needs and expectations. By making user characteristics more tangible, personas helped our team focus throughout the project lifecycle.
UX/UI
UX/UI
