Nice to meet you! 👋

Nice to meet you! 👋

I’m Anusha - a UX designer based in Cambridge, UK

I’m Anusha - a UX designer based in Cambridge, UK

My Story

I started out studying design engineering, driven by an early interest in human-centred design and how people interact with the technologies that they use.


What stuck was the problem-solving. The kind where you’re faced with something complicated, technical, and overwhelming - and your job is to make it feel clear, structured, and intuitive. That’s still the part I enjoy most.


Over the past few years, I’ve designed workflows for technical environments, helping users navigate tasks from code generation to machine learning. My focus has been on turning that complexity into experiences that feel usable, predictable, and thoughtfully designed.

The Journey So Far

2020

Started MEng Design Engineering at Imperial College London

2022 & 2023

UX design intern at MathWorks - parallel computing and AI teams

2024

Graduated with a First-Class degree

2025

UX Designer at MathWorks - AUTOSAR and code generation teams

How I Approach Design

How I Approach Design

I use a range of methodologies to design user-centred, effective solutions from research through to delivery

Usability Testing

Evaluating how users interact with complex workflows, identifying friction points, and iterating towards more intuitive solutions.

Visual Design

Applying clear, consistent visual systems to support usability and reduce cognitive load in dense interfaces.

Prototyping

Rapidly testing and refining complex workflows to validate ideas and reduce ambiguity before development.

Interaction Design

Designing multi-step workflows, states, and interactions that help users move through complex tasks with clarity and confidence.

Information Architecture

Structuring complex systems and large sets of functionality into clear, logical, and navigable frameworks.

User Research

Understanding how users navigate complex, technical workflows - uncovering needs, constraints, and real-world usage.

Beyond My Design Work

Beyond My Design Work

Alongside my design work, I spend time sharing what I’ve learned — through writing, coaching, and supporting others as they navigate their own paths into design.

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Blog

I write about UX, design thinking, and building a career in design - with a focus on helping young people discover and navigate their way into the field.

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Coaching

I support school students who want to study design engineering at university, helping them with applications, and developing confidence in design thinking.

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Portfolio Reviews

I provide thoughtful, constructive feedback to help refine portfolios - focusing on clarity, storytelling, and how to present work with impact.

Connect with Me

Always happy to chat about design, share portfolio reviews, or grab virtual coffee!

Send me a message!

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